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Copyright 2006
Cornell University.
All rights reserved.

 

References

Anderson , L.J.,Brannon, E. L., Ulrich, P.V., Marshall, T. (1997, July). Toward a
consumer-driven model for mass customization in the apparel market. Proceedings of Confluences: Fashioning Intercultural Perspectives Conference
, Lyon, France.

Davis, S. M. (1987). Future perfect. New York: Addison-Wesley.

Duray, R. (2000). Mass customization. In P. Swamidass (Ed.), Encyclopedia of production and management. New York: Kluwar Academic Publishing.

Glock, R. & Kunz, G. (2000). Apparel Manufacturing (3 rd Ed.) . Saddle River, NJ: Prentice Hall.

Kamali, N. & Loker, S. (2002). Mass customization: On-line consumer involvement in product design. Journal of Computer Mediated Communication, 7(4). Retrieved August 20, 2002 at http://jcmc/indiana/edu/vol7/issue4/loker.html

Kotha, S. (1995). Mass customization: Implementing the emerging paradigm for competitive advantage. Strategic Management Journal, 16, 21-42.

Pine, B. J. III. (1993). Mass customization. Boston: Harvard Business School Press.

 

 

 

 
   
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